Linen

Europe grows and produces 80% of the world’s linen. For its fibers to be qualitative, linen requires a certain savoir faire in terms of selection, cultivation and transformation, as well as specific meteorological conditions like those found in western Europe: a naturally humid oceanic climate, relatively little variation in temperature and rich soil. Linen is therefore a local product; it would be difficult to grow and produce it elsewhere.

Natural linen can be found throughout the Poilâne® universe, from the uniforms worn by our teams to the sheaths of our bread knives, the lining of the proofing baskets in which our dough is left to rise in the warmth of the bakehouse and the large cloths that are used during fermentation and proofing to protect dough from drafts while letting it breathe.

Our iconic linen tote bag was designed by Apollonia’s mother, IBU Poilâne (Apollonia has been running the company founded by her grandfather since 2002) and was recently redesigned to reflect the company’s new visual identity.